Objective: Tell the story of Nissan engineers creating a new metric for desert performance — “Camel Power.”

Approach: Blended technical insight with human storytelling, making innovation engaging and relatable in a fast-paced 10-minute film.

Outcome: Awarded Silver at Cannes Lions and Gold at Loeries — a celebrated branded film that spotlighted creativity, culture, and engineering.

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Client TBWA Agency 

Objective: Showcase how Almarai meets soaring demand during peak season — highlighting the complexity of dairy production in Saudi Arabia.

Approach: Took viewers inside the company’s high-pressure operations, focusing on teamwork, logistics, and rapid response.

Outcome: A behind-the-scenes film revealing the scale, coordination, and resilience behind the world’s largest vertically integrated dairy producer

44min Ob-Doc

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Client: National Geographic

Objective: Showcase the cutting-edge technologies and processes powering Mohammad Al Habib’s new Asala development.

Approach: Part of a broader campaign —  a preview of the technical and strategic elements that will be explored in more depth in the following episodes.

Outcome: A clear and engaging look at how innovation is applied on the ground, bringing the scale and ambition of the project to life.

4 parts

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Client: Mohammad AlHabib

Objective: Highlight Marmom’s expansion and the challenges faced by their team as they relocate operations to a larger facility.

Approach: Followed engineers and farmers as they navigated the complexities of moving a factory and herd, capturing both the technical and human aspects of the process.

Outcome: A half-hour film that showcased Marmom’s dedication to growth and innovation, bringing attention to their expanded operations and commitment to quality.

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Client: Marmum Dairy & NatGeo

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